Fundamentals of Menu Planning by Paul J. McVety

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  • Title: Fundamentals of Menu Planning
  • Author: Paul J. McVety
  • Category: Other
  • Date: June 2008
  • Lenguage: English
  • Pages: unknown
  • ISBN: 9780470190326

 

Ebook description:

Fundamentals of Menu Planning, Third Edition presents an entire overview of key facets of menu planning, together with designing, writing, costing, advertising and marketing, and merchandising a menu. Reflecting the most recent menu tendencies within the restaurant trade, the authors present how analysis, surveys, and gross sales evaluation are key to menu planning and design. With up to date diet and menu planning info, an expanded assortment of pattern menus, new appendices and sources, quite a few kinds, tables, and worksheets, and more apply issues, this information is vital to the success of the general foodservice enterprise.

 

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